Last month, Dallas based Traxo launched a loyalty tracker for keeping track of all your airline, hotel, and car loyalty miles and points.

Traxo

Traxo’s basic functionality is as a trip and itinerary organizer that detects any travel reservations you make on over 40 leading travel websites, and imports and consolidates the information securely into the personalized Traxo travel dashboard.

Traxo’s strong suit is the social integration it offers – It will create and modify itineraries based on your activity on travel sites, keep track of your travel plans and match your plans with those of your contacts.

Their facebook app is very useful for sharing travel plans, and UpTake content and recommendations power Traxo’s trip planning process.

Sign up for the free Traxo Loyalty Tracker, and all your miles and rewards points balances will also be displayed alongside the trip itinerary on one consolidated travel home base.

Not just balances, but also program status levels, recent transactions and the date when miles and points are about to expire. This last one is especially useful, given the huge amount of frequent flyer miles (1.5 billion) that expire unused every year.

There are, of course, others like Mileblaster and MileageManager which also remind travelers about miles that are about to expire, but Traxo’s Loyalty Tracker is the only one that is free, and backed up by comprehensive trip and itinerary management.

Traxo is also running fortnightly Win Trips for Lost Miles sweepstakes, which began on June 2. Sign up for the Traxo Loyalty Tracker, and you stand to win one of ten $500 gift cards, with a choice of an American Airlines or Travelocity Hotel gift card.